Paid advertising
We run Meta campaigns across Facebook and Instagram for twin-city businesses, mostly built to open a WhatsApp conversation rather than earn likes. That means audiences, creatives, click-to-WhatsApp and lead form setups, pixel and Conversions API tracking, and weekly adjustments. You pay Meta for the ads directly, separate from our management fee.
On the Pro package, PKR 70,000+ per month. Ad spend is separate and paid straight to the platform.
Deliverables
Click-to-WhatsApp ads work in Pakistan because most buyers here want to ask a question, check the price or confirm COD before they commit. One tap opens a chat with your number, prefilled with a message. For a boutique in F-6 or a caterer in Satellite Town, that conversation is the sale.
Boosting a post from the Instagram app is fine for a quick reach push, but a proper campaign in Ads Manager gives you objectives, placements, audience exclusions, split tests and real tracking. Boosts often buy likes from people outside Islamabad and Rawalpindi who will never visit. Campaigns let us aim at customers instead.
Yes, if you sell online or take bookings on a website, you need both. The pixel reports actions from the visitor's browser; the Conversions API sends the same events from your server, so iPhone privacy settings and ad blockers lose fewer of them. Better data means Meta finds buyers in Rawalpindi and Islamabad more cheaply.
Process
STEP 1
We check who owns your page and ad account, fix admin access, and install the pixel and Conversions API properly.
STEP 2
Messages, leads or sales — one clear goal per campaign, because Meta optimises hard for whatever you tell it to.
STEP 3
Several hooks and formats run side by side so the auction, not our opinion, decides which version earns the budget.
STEP 4
We look at the actual WhatsApp conversations with you and adjust targeting when the enquiries are the wrong kind.
Price
Meta ads are managed within the Pro package with creatives included; the ad budget is separate and charged by Meta to your card, and website-side Conversions API work on unusual platforms is quoted after a look.
Pro
PKR 70,000+per month
A serious personal brand or business running 2-3 platforms properly.
These are the questions we get on WhatsApp every week, answered the way we would answer them there.
WhatsApp usWhatsApp suits products where people want to chat and bargain, like clothing or food. Lead forms suit higher-value services where you want a name, number and a qualifying answer first, such as admissions or property. We often test both and keep whichever brings better customers rather than simply more of them.
Yes. Meta lets us target the twin cities or a radius around your outlet and exclude everywhere else. Interest targeting is looser than it used to be, so most of the precision now comes from location, the creative itself and retargeting people who already engaged with your page.
A little, as a side effect, but we do not buy followers with ad budget. Follower campaigns rarely turn into customers. We aim the money at chats, leads or purchases and let organic content on the page do the job of building an audience over time.
Related
Library
Next step
Send your link or a two-line description on WhatsApp. We reply with what we would do first and which package fits, usually under 2 hours in working hours.
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