Facebook marketing

Facebook marketing for recruitment and manpower agencies in Rawalpindi and Islamabad

We run your Facebook page as a hiring desk for volume roles — sales, call centre, admin, security guards, overseas placements — with daily job posts in English plus an Urdu line, screening questions built into each post, and Messenger replies that collect applications in a usable format instead of a blurry photo of a printed CV.

On the Starter package, PKR 15,000 per month. Ad spend, if you run ads, is separate.

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Why it fits

Why facebook marketing matters for HR and recruitment firms

Volume recruitment in Pakistan still lives on Facebook. The applicant for a Saddar call-centre seat or a Gulf driving visa is not on LinkedIn; he is in three job groups and follows a dozen manpower pages. The trouble is that one post can bring hundreds of comments saying “interested” and almost nothing you can shortlist. Facebook pays off for this trade only when the post itself does the filtering: shift, location, the pay band if the client allows it, and two questions the applicant must answer before you ever call.

The work

What we run for HR and recruitment firms

Daily role posts in one fixed, scannable layout — role, area, shift, requirements, how to apply — so an applicant can tell in seconds whether it is meant for him.
Two non-job posts a week: interview tips, document checklists for overseas processing, and warnings about fake job ads that borrow your firm's name.
Messenger auto-replies that ask for city, experience and the role code, then send the application form link rather than inviting a photographed CV.
A pinned post and cover image that state what you do and do not do, so CV-typing requests stop crowding out real applicants.
Weekly sharing of selected roles into relevant twin-city job groups, following each group's rules so the page is not flagged as spam.

Examples

Where we would start

Illustrative starting points, not results. The audit decides the real first move.

A role post format

“Customer support agent — I-9 Industrial Area. Night shift. Fluent spoken English required. Fresh graduates welcome. To apply, comment the code CS-14 and we will message you the form. No CV photos please.”

Scam-warning post

“We never ask candidates to pay for an interview. If anyone asks you to send money by JazzCash or Easypaisa in our name, it is not us. Screenshot it and send it to this page.”

How do recruitment agencies in Rawalpindi get candidates from Facebook?

Mostly through their own page plus local job groups, with every post written to filter rather than attract. Manpower offices in Saddar and Satellite Town fill volume roles this way because entry-level applicants search Facebook first. The agencies that cope with the volume ask for a role code and route everyone to a single form.

Can Facebook replace job portals for hiring in Pakistan?

For entry-level and volume hiring it can, because those applicants are on Facebook every day and rarely keep a portal profile updated. For senior IT, finance or management roles it seldom does; those people use LinkedIn and Rozee. Most twin-city agencies need both, with Facebook carrying volume and LinkedIn carrying the higher-fee placements.

Pitfalls

Common mistakes with facebook marketing

Asking applicants to comment “interested”, which buries the post in replies nobody can screen and teaches people to apply to everything.
Reposting the same vacancy daily for a month; followers stop reading and assume the role stays open for a bad reason.
Letting the page look like a CV-typing shop, which sets the price expectation for every other service you sell.

Where

Where HR and recruitment firms cluster in the twin cities

Price

What does facebook marketing for hr and recruitment firms cost?

The Starter package covers posting, Marketplace listings and page set-up on Facebook; answering Messenger and comments every day is part of Growth, which is where most Facebook-heavy businesses end up.

Starter

PKR 15,000per month

A creator or small shop that has stopped posting and needs someone to keep it moving.

8 Shorts, Reels or TikToks edited
8 thumbnails or graphics
Daily posting and scheduling on 1 platform
Basic SEO: titles, descriptions, hashtags
Monthly report on WhatsApp

Month to month. Cancel any time.
Ad spend is separate and paid straight to the platform. We never mark it up.
No setup fee, no hidden charges.
Prices are in PKR and include everything listed.

Compare every package

Questions about facebook marketing for hr and recruitment firms

These are the questions we get on WhatsApp every week, answered the way we would answer them there.

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Do you run paid job ads on Facebook too?

Only when an urgent bulk requirement justifies it, and ad spend is paid separately to Meta. Most agency pages already attract enough applicants without ads; the real problem is sorting them, which is a posting and reply-flow job rather than a budget question.

Can you stop fake job posts that use our name?

Nobody can stop other people posting, but we can make your official page unmistakable: the real contact numbers in the intro, a pinned warning, and a saved reply for people asking whether an offer is genuine. Impersonation reports to Facebook go through your page as well.