Qualifying form questions
Are you looking to live or invest? Which size: 5 marla, 10 marla, 1 kanal? When do you want to buy: this month, within six months, just exploring? Where do you live now: Multan, elsewhere in Pakistan, abroad?
Lead Generation Ads
For Multan property dealers and housing projects we run lead ads that bring enquiries with enough detail to call back: budget band, plot size, timeline and whether the buyer lives in Pakistan or abroad. Every lead lands in a sheet and your WhatsApp, and we tighten the targeting each week based on which leads your agents say were serious.
On the Pro package, PKR 70,000+ per month. Ad spend is separate and paid straight to the platform.
Why it fits
Property around Multan sells to two very different buyers: local families moving into newer schemes, and overseas Pakistanis from the region investing back home. Both now start on Facebook and YouTube rather than a dealer's office. Lead ads suit this trade because the sale is slow and personal: you need a name and number, then a call. The risk is volume without quality, hundreds of cheap leads from people who clicked by accident, so Multan dealers need forms that filter and an agent who calls the same day.
The work
Examples
Illustrative starting points, not results. The audit decides the real first move.
Qualifying form questions
Are you looking to live or invest? Which size: 5 marla, 10 marla, 1 kanal? When do you want to buy: this month, within six months, just exploring? Where do you live now: Multan, elsewhere in Pakistan, abroad?
An ad angle we would test
A walk-through clip on a Multan scheme's main boulevard, filmed in the morning, with the agent saying which blocks have possession and which do not. Honest status beats a glossy render for buyers who have been burned before.
They work when the follow-up is fast and the form filters. Facebook and Instagram can bring Multan property enquiries steadily, but only a share will be genuine buyers. Qualifying questions, honest site videos and an agent who calls the same day turn those leads into site visits.
By targeting expatriates in the Gulf, UK and Europe with roots in south Punjab, using video that shows the real site and approvals, and following up on WhatsApp at hours that suit their time zone. Overseas buyers ask more questions about documents and possession, so the answers must be ready before ads run.
Pitfalls
The city
Multan clients are served remotely from Islamabad. It starts with a video call, then everything runs through one WhatsApp group and a shared Drive folder. You, a staff member or a local videographer film the orchard, the stitching or the counter on a phone; we cut it, write the captions, post, run the ads and send the report. Nobody from us drives down, and the work does not need anyone to.
Markets we know there
Hussain Agahi Bazaar · Ghanta Ghar · Bosan Road · Gulgasht Colony · Abdali Road · Multan Cantt
Content languages
Saraiki, Urdu and English, with Punjabi where the audience leans that way
Price
Lead campaigns across up to three platforms are run within the Pro package; the ad budget is separate and paid to each platform, and CRM integrations beyond a shared sheet are quoted after the audit.
Pro
PKR 70,000+per month
A serious personal brand or business running 2-3 platforms properly.
These are the questions we get on WhatsApp every week, answered the way we would answer them there.
WhatsApp usClear details of the project or listings, approval documents you are comfortable referring to, phone video of the site and an agent assigned to call leads. Without someone answering quickly, lead ads waste money however good the targeting is.
No. Pro covers planning, ads management, creative and reporting. The ad spend goes from your card straight to Meta, so you control the budget and can see every charge. We agree a test budget first and scale only once lead quality is clear.
Related
Next step
Tell us your business and where you trade. We reply on WhatsApp with the first thing we would change, usually under 2 hours in working hours.
WhatsApp us