Greeting message we would test
Assalam o alaikum. Plot, ghar ya file — aur kis society mein? Size aur budget bata dein to main usi hisaab se options bhejta hoon.
WhatsApp marketing
We set up WhatsApp Business to work like a listings desk: labels for buyer, seller, overseas client and file trader, quick replies for the five questions you answer daily, a catalogue of current listings, and a channel or broadcast that sends past clients one rate note and a couple of new listings each week.
On the Business bundle package, from PKR 25,000 per month. Ad spend, if you run ads, is separate.
Why it fits
Every property conversation in the twin cities ends up on WhatsApp anyway — the Facebook comment, the YouTube viewer, the referral from a cousin. But a dealer's phone holds thousands of unsorted chats, so a buyer who asked about Gulberg Greens in March never hears about the plot that came up in May. Overseas clients message at odd hours because of time zones. Labels, saved replies and a regular broadcast turn that chaos into a list you can actually sell to, without hiring someone to sit on the phone all day.
The work
Examples
Illustrative starting points, not results. The audit decides the real first move.
Greeting message we would test
Assalam o alaikum. Plot, ghar ya file — aur kis society mein? Size aur budget bata dein to main usi hisaab se options bhejta hoon.
Away message for overseas buyers
Thank you for messaging. Our Islamabad office is closed for the night. Please send the society, plot size and a good time to call you in UAE or UK time, and we will ring you then.
Message only people who contacted you or agreed to hear from you, use broadcast lists or a channel rather than adding strangers to groups, and keep every message relevant to what they asked. Dealers in Islamabad who blast unknown numbers get reported, and a banned business number takes the client history with it.
Short updates people would forward: one block's rate note for the week, two or three fresh listings with size and facing, and the occasional explainer on transfer or documents. Past clients in Bahria Town or DHA Islamabad who never open YouTube still read WhatsApp, and they are your cheapest source of referrals.
Pitfalls
Where
Price
The Business bundle covers setting up and maintaining WhatsApp Business; if you move to the API, any Meta messaging charges are paid to Meta directly.
Business bundle
from PKR 25,000per month
A local shop, clinic or service that needs to be findable, not just posted.
These are the questions we get on WhatsApp every week, answered the way we would answer them there.
WhatsApp usNot to start. The free WhatsApp Business app, with labels, quick replies, a catalogue and broadcast lists, covers a single-office dealer well. The API makes sense once several agents share one number or you want automated follow-ups, and that setup is quoted separately after the audit.
Yes, linked devices let a few people answer from one number. Agree who owns which chats and mark it with labels, or two agents will quote the same buyer different demands, which is the quickest way to lose an overseas client's confidence.
Related
Next step
Tell us your business and where you trade. We reply on WhatsApp with the first thing we would change, usually under 2 hours in working hours.
WhatsApp us