Exam-season broadcast
Exams are coming up. Children can switch to one class a week until exams end, and their place and belt progress are held. Reply PAUSE if you would rather stop until June.
WhatsApp marketing
We organise your academy's WhatsApp around parents: separate broadcast lists by age group, clear notices for class changes during exams, a welcome-back message when exams end, grading reminders with what to bring, fee-day notices, and a calm set of replies for the safety questions new parents always ask.
On the Business bundle package, from PKR 25,000 per month. Ad spend, if you run ads, is separate.
Why it fits
Exams empty the mat in November and April, and the same parents return in June expecting their child to be exactly where they left off — if they return at all. Parents also message every evening after school about timings, fees and gear. WhatsApp is where an academy keeps families attached through those gaps: a note when exams start offering a lighter schedule, a reminder when they end, and grading details sent in good time so nobody arrives without the right uniform.
The work
Examples
Illustrative starting points, not results. The audit decides the real first move.
Exam-season broadcast
Exams are coming up. Children can switch to one class a week until exams end, and their place and belt progress are held. Reply PAUSE if you would rather stop until June.
Grading reminder
Grading on Sunday at 10am in the main hall. Please bring a clean uniform, the current belt and a water bottle. Parents are welcome to watch from the side seating, and results go out the same evening.
Stay in touch and offer flexibility. Send parents a WhatsApp message before exams offering a lighter schedule, or a pause that holds the child's place and progress, then a welcome-back message when exams end. Academies in Islamabad and Rawalpindi that do this give families an easy reason to return in June.
Broadcast lists, mostly. They reach each parent privately, keep numbers hidden from other families and avoid noisy group chats. A small group can work for a tournament squad, but announcements for parents in G-9, I-8 or Bahria Town belong on broadcast lists.
Pitfalls
Where
Price
The Business bundle covers setting up and maintaining WhatsApp Business; if you move to the API, any Meta messaging charges are paid to Meta directly.
Business bundle
from PKR 25,000per month
A local shop, clinic or service that needs to be findable, not just posted.
These are the questions we get on WhatsApp every week, answered the way we would answer them there.
WhatsApp usYes, and it helps, especially when a child has missed classes or done well at a grading. Use the academy's business number on a shared or linked device, so messages stay with the academy rather than a coach's personal phone.
Send a fee-day notice with bank, JazzCash and Easypaisa details and ask parents to share the receipt in the chat. Label each family as paid or pending. It is simple and matches how most parents in the twin cities already pay.
Related
Next step
Tell us your business and where you trade. We reply on WhatsApp with the first thing we would change, usually under 2 hours in working hours.
WhatsApp us