A form we would test
Headline: 'Free demo class — Class 9 and 10 science, G-11 Markaz'. Questions: Child's class? Board, Federal or Cambridge? Subjects needed? Best time to call? Thank-you screen with the address and a WhatsApp link.
Lead Generation Ads
We run Facebook and Instagram lead campaigns for G-11's tuition and test-prep academies: forms that ask class, subject and board, demo-class sign-ups before each session begins, and leads sent straight to your coordinator on WhatsApp. Ad spend goes to Meta separately; we build, run and report on the campaigns.
On the Pro package, PKR 70,000+ per month. Ad spend is separate and paid straight to the platform.
Why it fits
G-11 mixes families with student renters, and its academies serve both — school tuition for the families, entry-test and competitive exam preparation for the students. Both groups decide in short windows: before a new session, after board results, a few months ahead of entry tests. A lead form placed in those windows, with the right questions, gives an academy a list of real prospects instead of a pile of 'fee?' comments. Speed matters too, because a parent who fills in three academies' forms books with whoever calls first.
The work
Examples
Illustrative starting points, not results. The audit decides the real first move.
A form we would test
Headline: 'Free demo class — Class 9 and 10 science, G-11 Markaz'. Questions: Child's class? Board, Federal or Cambridge? Subjects needed? Best time to call? Thank-you screen with the address and a WhatsApp link.
A test-prep angle
'Entry test in a few months? Sit a free diagnostic test at our G-11 centre this Sunday and leave with a study plan.' Lead form asking name, target university and current preparation level.
They do when timed to admission windows and followed up fast. A G-11 academy running a demo-class form before the new session, then calling within the hour, gets real parents on the phone. The same ads in a quiet month, with slow follow-up, mostly produce numbers that never answer.
Something useful and free to start: a diagnostic test, a demo class or a study-plan session. Students preparing for entry tests compare several centres, and the one that lets them experience the teaching first usually wins. Make the offer specific to the exam and the date, and name the G-11 Markaz location.
Pitfalls
The area
G-11 Markaz is one of the liveliest markets on the western side — cheap food, bakeries, mobile shops, banks, and enough student and hostel traffic to keep it open late. The sub-sectors mix owner-occupied houses with rented portions, so customers run from retired officers to people in their first job.
Markets and clusters
G-11 Markaz · Eateries clustered around the Markaz · Sub-sector shops across G-11/1 to G-11/4
Landmarks people search by
G-11 Markaz · Srinagar Highway · Golra Mor
Price
Lead campaigns across up to three platforms are run within the Pro package; the ad budget is separate and paid to each platform, and CRM integrations beyond a shared sheet are quoted after the audit.
Pro
PKR 70,000+per month
A serious personal brand or business running 2-3 platforms properly.
These are the questions we get on WhatsApp every week, answered the way we would answer them there.
WhatsApp usYes, if they are true and you have consent to name students. We prefer specific, verifiable statements over sweeping claims. Invented pass rates or borrowed toppers' photos damage trust quickly in a community as connected as G-11.
We set up a backup: leads go to two people, and a WhatsApp quick reply acknowledges every enquiry at once with the demo class details. The call can then follow the same day without losing the parent.
Related
Next step
Tell us your business and where you trade. We reply on WhatsApp with the first thing we would change, usually under 2 hours in working hours.
WhatsApp us