A hook we would test
Chhe saal ki mitti ek indoor unit se nikli. Pani ka rang khud dekh lein.
TikTok marketing
We turn your daily jobs into clips people watch to the end: filthy coils washed clean, temperature readings before and after, the usual reasons an AC runs but does not cool, and honest buying advice on tonnage and inverter units. Roman Urdu voice-overs, your number on screen, and comments answered.
On the Starter package, PKR 15,000 per month. Ad spend, if you run ads, is separate.
Why it fits
Coil cleaning is one of those oddly satisfying things people cannot stop watching, and every job your technicians do produces it. TikTok puts those clips in front of households whose AC has not failed yet, building recognition before the day they need you. Fault clips answer the exact questions people have when something goes wrong, and buying advice reaches people standing in a shop comparing units. In Rawalpindi especially, where AC shops are thick on the ground, being the familiar face is worth a lot.
The work
Examples
Illustrative starting points, not results. The audit decides the real first move.
A hook we would test
Chhe saal ki mitti ek indoor unit se nikli. Pani ka rang khud dekh lein.
A fault clip
AC chal raha hai lekin thanda nahi? Pehli wajah: filter band. Doosri: gas kam. Teesri: outdoor unit ka fan. Teeno ko kaise pehchanein — ek minute se kam mein.
It works for recognition and pre-season bookings. Coil cleaning and fault clips get watched by households across Rawalpindi and Islamabad who will need a service soon, and when their AC fails a familiar name gets the call. TikTok rarely brings an emergency job directly; your Google profile catches those.
Real jobs: dirty coils washed, drain pipes cleared, temperature before and after, and short fault explanations in Roman Urdu. Add buying advice in spring. Keep the shop name and area visible. Technicians around Saddar and Satellite Town can film all of this during an ordinary day.
Pitfalls
Where
Price
The Starter package covers short edits, daily posting and profile set-up with TikTok as your one platform; more videos or a second platform moves you to Growth or Pro.
Starter
PKR 15,000per month
A creator or small shop that has stopped posting and needs someone to keep it moving.
These are the questions we get on WhatsApp every week, answered the way we would answer them there.
WhatsApp usBuild up from February so the account is active before demand starts, keep posting through summer even if more slowly, and use winter for buying advice and shutdown tips. A consistent account gets shown to more people once the season arrives.
Not necessarily. Hands, tools and before-and-after shots carry most clips, with a voice-over. A recognisable voice, or one technician comfortable on camera, builds trust over time.
Related
Next step
Tell us your business and where you trade. We reply on WhatsApp with the first thing we would change, usually under 2 hours in working hours.
WhatsApp us