Google Ads

Google Ads for AC repair and installation businesses in Rawalpindi and Islamabad

We run search and call ads that put your number in front of people whose AC just failed: call-focused campaigns for repair and gas filling, separate campaigns for installation and new unit sales, targeting limited to where your technicians actually go, and budgets that rise with the heat. Ad spend is paid separately.

On the Pro package, PKR 70,000+ per month. Ad spend is separate and paid straight to the platform.

Ask on WhatsApp Get a free audit

Why it fits

Why google ads matters for AC sales and service businesses

AC demand is the most time-sensitive in home services. On a blistering afternoon the person searching wants a technician today and rings the first number shown. Search ads put you there while organic rankings are still building. But the season is short and clicks get pricey, so control matters: ads only in areas you serve, only during hours someone answers, and paused when the calendar is full. Off-season, small campaigns for installation and pre-booking keep the phone from going silent.

The work

What we run for AC sales and service businesses

Call-focused campaigns for repair, gas filling and servicing, scheduled for the hours when someone actually answers.
Separate campaigns for new AC sales and installation, which attract different buyers with longer decisions.
Location targeting by radius or area around your shop and technician routes, excluding places you do not serve.
Budget rules tied to heat and booking load, so spend rises in heat waves and pauses when you are full.
A weekly search-term review cutting DIY, parts-only and job-seeker searches.

Examples

Where we would start

Illustrative starting points, not results. The audit decides the real first move.

An ad we would test

Headline: 'AC Not Cooling? Technicians Across Rawalpindi'. Description: 'Gas check, coil wash and repair. Call now — we tell you the charges before any work starts.'

Negative keywords

ac technician job · ac course · ac parts wholesale · compressor price · ac remote · second hand ac · ac repair training

Should an AC service business run Google Ads in summer?

Yes, if you can answer and serve the calls. In Rawalpindi and Islamabad, summer searches for AC repair are urgent, and ads put you at the top straight away. Keep them to your service areas and working hours, and pause when fully booked. Ad spend is paid to Google separately.

Are call-only ads good for AC repair?

For urgent repair and gas filling, often yes, because the customer wants to speak to someone now. Installation and new-unit sales do better with ads leading to a page of options. Shops in Saddar or Satellite Town usually run both, with calls tracked to see which bring jobs.

Pitfalls

Common mistakes with google ads

Running ads overnight when nobody picks up, paying for calls that ring out.
Leaving ads on after the calendar is full, paying for leads you cannot serve.
Targeting all of Islamabad and Rawalpindi when technicians cover only a few areas.

Where

Where AC sales and service businesses cluster in the twin cities

Price

What does google ads for ac sales and service businesses cost?

Google Ads management sits inside the Pro package; ad spend is separate and paid to Google from your own account, and a new landing page is quoted on its own if you need one.

Pro

PKR 70,000+per month

A serious personal brand or business running 2-3 platforms properly.

2-3 platforms managed together
Near-unlimited editing (fair use)
Paid ads managed (ad spend separate)
Full content calendar, planned a month ahead
Consultancy call every two weeks
Weekly report plus a live dashboard

Month to month. Cancel any time.
Ad spend is separate and paid straight to the platform. We never mark it up.
No setup fee, no hidden charges.
Prices are in PKR and include everything listed.

Compare every package

Questions about google ads for ac sales and service businesses

These are the questions we get on WhatsApp every week, answered the way we would answer them there.

WhatsApp us

What about winter?

Search volume falls, but installation and replacement buyers still search, and clicks are cheaper. A small campaign for new units and pre-season servicing keeps work coming, then the repair campaigns restart in spring.

How do we know which calls came from ads?

Google's call reporting shows calls from ads, with their length and time. We pair that with a simple log of which calls became jobs, so you judge the ads by work done rather than clicks or call counts.