A wholesale post
'Bohar Bazaar: naya lawn lot aa gaya — sirf thaan mein. Mirpur, Kotli aur Gujar Khan ke dukandar WhatsApp par design list mangwa lein. Cargo se bhejne ka intezam maujood hai.'
Facebook marketing
We build a Facebook presence for your Raja Bazaar wholesale business that speaks to shopkeepers, not shoppers: new fabric lots from Bohar Bazaar, crockery by the carton, dry-fruit arrivals at Ganj Mandi, minimum order sizes, and how goods are dispatched to retailers in Chakwal, Jhelum, Attock and Azad Kashmir.
On the Starter package, PKR 15,000 per month. Ad spend, if you run ads, is separate.
Why it fits
Raja Bazaar's real customers are often nowhere near Rawalpindi. A Bohar Bazaar cloth house supplies shops in Gujar Khan, Kotli and Mirpur; a Ganj Mandi trader sends dry fruit to grocers across the north before winter. Those retailers used to make the trip every month. Plenty of them would now rather scroll a supplier's page, see the new lot and order by phone. A page that shows fresh stock, explains carton sizes and cargo, and replies in Urdu keeps distant buyers loyal without them battling Fowara Chowk traffic each time.
The work
Examples
Illustrative starting points, not results. The audit decides the real first move.
A wholesale post
'Bohar Bazaar: naya lawn lot aa gaya — sirf thaan mein. Mirpur, Kotli aur Gujar Khan ke dukandar WhatsApp par design list mangwa lein. Cargo se bhejne ka intezam maujood hai.'
A seasonal angle we would test
Six weeks before winter: a short video of fresh almonds, walnuts and chilgoza arriving at Ganj Mandi, with a caption explaining carton sizes and dispatch to grocers outside Rawalpindi.
Yes. Retailers in Jhelum, Chakwal, Mirpur and smaller Punjab towns already use Facebook to see what is new before calling a supplier. A page showing current lots, minimum quantities and how goods are dispatched gives them enough confidence to order by phone instead of travelling down to Raja Bazaar.
Fresh arrivals, lot sizes, how ordering and dispatch work, and short videos of the stock itself. Wholesale buyers want facts, not lifestyle pictures. Seasonal posts before Ramadan, Eid and winter matter most, because that is when Raja Bazaar's retail customers decide who they will stock up from.
Pitfalls
The area
Raja Bazaar is the old city's wholesale engine — narrow lanes off Fowara Chowk where cloth, gold and crockery move by the carton, not the piece. Moti Bazaar dresses a large share of the twin cities' brides. Business peaks in the ten days before Eid and goes flat through the monsoon.
Markets and clusters
Moti Bazaar bridal and women's clothing · Sarafa Bazaar gold and jewellery · Bohar Bazaar cloth and fabric wholesale · Bara Bazaar general goods · Trunk Bazaar · Bhabra Bazaar · Ganj Mandi dry fruit and grocery wholesale
Landmarks people search by
Fowara Chowk · Jamia Masjid Road · Gordon College on Liaquat Road · Liaquat Bagh · Purana Qila · Bhabra Bazaar
Price
The Starter package covers posting, Marketplace listings and page set-up on Facebook; answering Messenger and comments every day is part of Growth, which is where most Facebook-heavy businesses end up.
Starter
PKR 15,000per month
A creator or small shop that has stopped posting and needs someone to keep it moving.
These are the questions we get on WhatsApp every week, answered the way we would answer them there.
WhatsApp usMost Raja Bazaar traders prefer not to, because rates move with every lot. The usual approach is to post the stock and ask retailers to message for today's rate, which also hands you their contact for the next lot.
A first visit helps, so we can film the stock and understand how your lots work. After that, phone clips sent over WhatsApp are usually enough to keep regular posts going.
Related
Next step
Tell us your business and where you trade. We reply on WhatsApp with the first thing we would change, usually under 2 hours in working hours.
WhatsApp us