WhatsApp marketing

WhatsApp marketing for Raja Bazaar cloth, gold and wholesale shops

We organise the WhatsApp side of your Raja Bazaar business: a catalogue of current designs or lots, broadcast lists split between retailers and walk-in families, saved replies for rates, cargo and payment, and order labels so nothing gets lost when a hundred chats arrive in one day before Eid.

On the Business bundle package, from PKR 25,000 per month. Ad spend, if you run ads, is separate.

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Why it fits

Why whatsapp marketing matters for Raja Bazaar

In Raja Bazaar, WhatsApp already is the order book. Bohar Bazaar wholesalers send design pictures to retailers, Moti Bazaar shops send bridal options to families, and Sarafa Bazaar jewellers share the morning's gold rate with regular buyers. The trouble is that it all runs on one overloaded phone, with design photos drowned in a thousand chats and no record of who ordered what. A WhatsApp Business setup with catalogues, lists and labels turns that habit into something two people can run, and something that survives the ten busiest days of the year.

The work

What we run for Raja Bazaar

Build catalogue collections by lot or range — lawn, khaddar, chiffon, bridal, gold sets — each item carrying a code customers can quote back.
Split contacts into broadcast lists: out-of-town retailers, local shopkeepers and retail families, so each list receives only the messages meant for it.
Write saved replies for rate requests, cargo booking, advance payment by bank transfer or JazzCash, and pickup timings at the shop.
Use labels for new order, advance received, packed and dispatched, so the Eid rush never turns into scrolling through old chats.
Plan broadcasts around Raja Bazaar's peaks — pre-Ramadan stock, Eid cut-offs, the wedding season — and send nothing in between unless stock changes.

Examples

Where we would start

Illustrative starting points, not results. The audit decides the real first move.

A retailer broadcast

'Bohar Bazaar update: khaddar ka naya lot, codes K-101 se K-125. Catalogue ka link neeche hai. Order Thursday tak confirm karein, Saturday ko cargo nikal jayega.'

A bridal quick reply for Moti Bazaar

'Shukriya. Bridal lehnga ki teen range hain — catalogue mein Bridal collection dekh lein. Trial ke liye aana ho to din aur waqt bata dein, hum waqt rakh lenge.'

How do Raja Bazaar wholesalers manage hundreds of WhatsApp orders before Eid?

With WhatsApp Business labels, a catalogue carrying design codes and saved replies for the standard questions. Retailers quote a code, the shop labels the chat ordered, then paid, then dispatched. Two people on linked devices can work one number, which matters most in Raja Bazaar's final ten days before Eid.

Is it allowed to send WhatsApp broadcasts to customers?

Yes, to people who have saved your number and agreed to hear from you. Broadcasts only reach contacts who saved yours, and repeated reports can restrict the account. Raja Bazaar shops should ask at the counter or in the chat before putting anyone on a list.

Pitfalls

Common mistakes with whatsapp marketing

Sending one broadcast to retailers and retail customers alike, so families receive carton offers and shopkeepers receive bridal promotions.
Sharing gold or fabric rates that change through the day without a date and time on the message, which invites disputes later.

The area

What trades in Raja Bazaar

Raja Bazaar is the old city's wholesale engine — narrow lanes off Fowara Chowk where cloth, gold and crockery move by the carton, not the piece. Moti Bazaar dresses a large share of the twin cities' brides. Business peaks in the ten days before Eid and goes flat through the monsoon.

Markets and clusters

Moti Bazaar bridal and women's clothing · Sarafa Bazaar gold and jewellery · Bohar Bazaar cloth and fabric wholesale · Bara Bazaar general goods · Trunk Bazaar · Bhabra Bazaar · Ganj Mandi dry fruit and grocery wholesale

Landmarks people search by

Fowara Chowk · Jamia Masjid Road · Gordon College on Liaquat Road · Liaquat Bagh · Purana Qila · Bhabra Bazaar

Price

What does whatsapp marketing for raja bazaar cost?

The Business bundle covers setting up and maintaining WhatsApp Business; if you move to the API, any Meta messaging charges are paid to Meta directly.

Business bundle

from PKR 25,000per month

A local shop, clinic or service that needs to be findable, not just posted.

Website built and hosted
Google Business Profile set up and posted to weekly
Social media management on 1-2 platforms
Local SEO for Islamabad or Rawalpindi
Monthly report on WhatsApp

Month to month. Cancel any time.
Ad spend is separate and paid straight to the platform. We never mark it up.
No setup fee, no hidden charges.
Prices are in PKR and include everything listed.

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Questions about whatsapp marketing for raja bazaar

These are the questions we get on WhatsApp every week, answered the way we would answer them there.

WhatsApp us

Can customers pay inside WhatsApp?

For most Pakistani businesses, not directly in the chat. Customers usually pay by bank transfer, JazzCash or Easypaisa and send a screenshot, and the shop labels the order paid. We set up a saved reply with your account details to make that quick.

What if my retailers only send voice notes?

Many do, and that is fine. We set up a routine where every voice-note order gets a short written reply confirming design codes and quantities before anything is packed, so mistakes are caught before the cargo leaves.