A post caption we would test
Naya maal aa gaya — Chinese crockery sets, carton rate for dukandar bhai. Pashto mein poochna ho to voice note bhejein. Item code CR-12, WhatsApp par code likh kar rate mangwayein. (Illustrative caption.)
Facebook marketing
We turn a Peshawar business's Facebook page into a working shop window: new stock and rate posts for wholesalers, menu and family-hall posts for eateries, Marketplace listings where they fit, and Messenger replies that push buyers to WhatsApp. Your staff send phone clips in Pashto or Urdu; we edit, write Urdu captions and post.
On the Starter package, PKR 15,000 per month. Ad spend, if you run ads, is separate.
Why it fits
Facebook is still the default social network for a large share of Khyber Pakhtunkhwa buyers, including shopkeepers in Charsadda, Nowshera and Swat who restock from Peshawar. Many of them follow a supplier's page simply to see what arrived this week. Families likewise check a karahi house's page for photos of the hall and parking before driving to Namak Mandi. Groups dedicated to Peshawar buying, selling and food are busy, and Pashto-language video spreads widely on the platform. A page that posts real stock, real rates and real faces regularly earns trust that a dormant one never does.
The work
Examples
Illustrative starting points, not results. The audit decides the real first move.
A post caption we would test
Naya maal aa gaya — Chinese crockery sets, carton rate for dukandar bhai. Pashto mein poochna ho to voice note bhejein. Item code CR-12, WhatsApp par code likh kar rate mangwayein. (Illustrative caption.)
Sample Messenger quick reply
Assalam o alaikum. Hum Karkhano Market mein hain, subah das se shaam saat tak. Minimum order aur rate list ke liye neeche WhatsApp button dabayein, wahan foran jawab milega.
Yes. Retailers across Khyber Pakhtunkhwa still follow Peshawar suppliers on Facebook to see new stock, and a page with regular video of real goods gets messages from shopkeepers who have never visited. It works best as a feed into WhatsApp, where the rate is agreed and the order is booked.
Often enough that a regular buyer sees something new each time they check, usually several posts a week. For a Qissa Khwani cloth seller or a Karkhano trader, that means fresh-arrival clips; for a Namak Mandi karahi house, it means food and hall footage. Consistency matters more than polish.
Pitfalls
The city
The work is remote. A video call and a free audit come first, then a shared Drive folder where you or your staff drop phone clips, price lists and product photos. We write in Urdu and English; Pashto voice and captions come from you or someone you trust, and we edit around them. Reports and replies arrive on WhatsApp, usually within two hours in working hours.
Markets we know there
Qissa Khwani Bazaar · Namak Mandi · Karkhano Market · Andar Shehr · Saddar Bazaar · Chowk Yadgar · University Road
Content languages
Pashto, Urdu and English, with Hindko in parts of the old city
Price
The Starter package covers posting, Marketplace listings and page set-up on Facebook; answering Messenger and comments every day is part of Growth, which is where most Facebook-heavy businesses end up.
Starter
PKR 15,000per month
A creator or small shop that has stopped posting and needs someone to keep it moving.
These are the questions we get on WhatsApp every week, answered the way we would answer them there.
WhatsApp usYour staff do, on a phone, following a short shot list we send. A thirty-second walk past the new arrivals is enough. They upload it to a shared Drive folder or send it on WhatsApp, and we edit and post from there.
Yes. Facebook lets us aim a boosted post at districts such as Mardan, Swat or Kohat, or at shop owners by interest. Ad spend is paid to Meta separately, and we keep boosts small until a format proves it brings orders.
Related
Next step
Tell us your business and where you trade. We reply on WhatsApp with the first thing we would change, usually under 2 hours in working hours.
WhatsApp us