Video production
On Adiala Road, buyers want proof that work is happening. We film it: monthly site progress updates, walkthroughs of model houses and finished streets, short interviews with the engineer on site, and aerial footage where permission allows. One shoot day yields a long update for YouTube and Facebook plus short cuts for Reels and WhatsApp.
On the Growth package, PKR 35,000 per month. Ad spend, if you run ads, is separate.
Why it fits
Construction along Adiala Road moves fast and unevenly: some societies deliver roads and houses, others stall. Buyers, many of them overseas, cannot visit every month, and they trust what they can see. A regular progress video, filmed from the same points each time so change is obvious, is the strongest evidence a developer or construction company can offer. It gives the sales team something better than a brochure to send on WhatsApp, and it builds a public record that reassures the next buyer who comes looking.
The work
Examples
Illustrative starting points, not results. The audit decides the real first move.
A monthly update outline
An opening shot from the Adiala Road entrance, then the same five points as last month — main boulevard, sewerage, electricity, the model house, the park — with on-screen text comparing then and now, and a closing invitation to book a site visit.
A short cut for WhatsApp
Twenty seconds: last month's bare plot beside this month's poured slab, from the same angle, captioned 'Is mahine ka kaam — Adiala Road.' Easy for agents to forward to buyers abroad.
Because buyers trust what they can see. Many purchasers in Adiala Road societies live abroad or across the city, and they have heard of schemes that stalled. Monthly videos shot from the same points, showing roads, utilities and houses advancing, give them evidence that no brochure can match.
Monthly suits most Adiala Road projects, filmed at the same spots each time so progress is obvious. Skipping a month raises questions, and a short honest update during a slow period beats silence. Short cuts for WhatsApp let agents pass each update to buyers within minutes of publishing.
Pitfalls
The area
Adiala Road is the corridor running out past Central Jail Adiala into open land that is turning into housing societies month by month. The trade along it is construction: marble and tile yards, sand and steel depots, plant nurseries, plus marriage halls that fill every winter weekend.
Markets and clusters
Housing society sales offices · Marble, tile and sanitary yards · Sand, crush and steel depots · Plant nurseries · Marriage halls and banquet lawns
Landmarks people search by
Central Jail Adiala · Misryal Road junction · Bahria Town Phase 8 link · Chur Chowk
Price
Editing the footage sits inside the Growth package; on-location shoot days in Islamabad or Rawalpindi are quoted separately, depending on location, crew and equipment.
Growth
PKR 35,000per month
A YouTube channel or business page that is posting but not growing.
These are the questions we get on WhatsApp every week, answered the way we would answer them there.
WhatsApp usAerial footage needs the right permissions, and some areas near sensitive sites are restricted. Where permission is in place we use it; otherwise ground and vehicle-mounted footage does the job well.
Yes. Edited videos and raw footage are yours, kept in a shared Drive folder so your sales team can reuse clips whenever they need them.
Related
Next step
Tell us your business and where you trade. We reply on WhatsApp with the first thing we would change, usually under 2 hours in working hours.
WhatsApp us
