Class description
Chair yoga, Thursdays, 45 minutes. For anyone whose knees make sitting on the floor difficult. Everything is done seated or holding a chair. Wear comfortable shalwar kameez, and tell me about any injury before the first class.
Copywriting in English and Urdu
We write the words a yoga teacher keeps struggling with: class descriptions that say what actually happens, a careful public explanation for people unsure whether yoga is allowed, safety notes that avoid medical promises, batch announcements in Roman Urdu, and a corporate offer in plain professional English.
On the Growth package, PKR 35,000 per month. Ad spend, if you run ads, is separate.
Why it fits
A yoga teacher in Islamabad is asked the same delicate question over and over: is this allowed? Answering it privately every time is tiring, and answering it carelessly in public can invite an argument. Careful copy — practical, respectful, focused on stretching, breathing and strength, inviting people to watch a class — settles it for most people. The same care applies to health: yoga is sold here as back-pain and stress relief, and the wording must help without promising cures for PCOS or slipped discs.
The work
Examples
Illustrative starting points, not results. The audit decides the real first move.
Class description
Chair yoga, Thursdays, 45 minutes. For anyone whose knees make sitting on the floor difficult. Everything is done seated or holding a chair. Wear comfortable shalwar kameez, and tell me about any injury before the first class.
Explainer opening
Ye sawal roz aata hai, aur bilkul theek sawal hai. Class mein hum kya karte hain: stretching, saans aur taaqat ki exercises. Kya nahi karte: koi mantra, koi ibadat. Pehli class aake dekh lein, phir faisla karein.
Practically. Say what happens — stretching, breathing, strength work — who the class suits, what to wear and what to tell the teacher beforehand. Students in Islamabad and Rawalpindi respond to plain, problem-focused wording far better than spiritual language, and clear copy answers concerns before anyone has to ask.
Avoid promising cures for medical conditions, claiming weight loss in a set time, and using religious or spiritual language that may worry local students. Describe what students commonly feel — a looser back, better sleep — and recommend a doctor's advice for anything medical. That keeps Islamabad teachers credible.
Pitfalls
Price
Captions, scripts and channel copy are part of the Growth package; full website copy or a large batch of ad variations is quoted after the audit.
Growth
PKR 35,000per month
A YouTube channel or business page that is posting but not growing.
These are the questions we get on WhatsApp every week, answered the way we would answer them there.
WhatsApp usYes. Most WhatsApp and Facebook posts for twin-city students work best in Roman Urdu or a natural mix, with English for corporate and website content. We match the way you speak in class.
We write marketing and communication, not the yoga teaching itself. Class sequencing and safety decisions stay with you as the qualified instructor; we make sure they are described clearly.
Related
Next step
Tell us your business and where you trade. We reply on WhatsApp with the first thing we would change, usually under 2 hours in working hours.
WhatsApp us