Thank-you card
Front: logo and 'Baked with love in G-13.' Back: 'Keep refrigerated, bring to room temperature 30 minutes before cutting. Tag us @yourhandle. Order again on WhatsApp.' Wording illustrative.
Branding and logo design
We design a home baker's brand for the places customers actually see it: a sticker on the cake box, a thank-you card inside, the profile picture, a story template for new designs and a menu card for Eid boxes. The goal is that a cake arriving at a birthday looks like it came from a business, not a favour.
On the Business bundle package, from PKR 25,000 per month. Ad spend, if you run ads, is separate.
Why it fits
A home baker's biggest barrier is trust: there is no shop, so a customer is quietly asking whether this is a real business. The moment of delivery is where that is won or lost. A plain white box with tape looks like a favour from a neighbour; a sealed box with a clean sticker, a small card and the Instagram handle looks like a bakery, and gets photographed and shared at the party. Branding here is small and practical — one mark, two colours, a sticker, a card and templates — not a corporate brand book you will never open.
The work
Examples
Illustrative starting points, not results. The audit decides the real first move.
Thank-you card
Front: logo and 'Baked with love in G-13.' Back: 'Keep refrigerated, bring to room temperature 30 minutes before cutting. Tag us @yourhandle. Order again on WhatsApp.' Wording illustrative.
Starter kit
Logo in two versions, round sticker file, thank-you card, Eid box insert, profile picture, five story templates, highlight covers and a one-page guide to colours and fonts.
A simple one, yes. It goes on the box, the card and the profile, and it turns a cake into something that looks professionally made. Home bakers in Islamabad and Rawalpindi compete with bakeries; a sealed, branded box at the party does more for trust than any caption.
A sturdy box sized to the cake, a branded sticker that seals it, and a small card with care instructions and your handle. That is enough. Home bakers in Bahria Town, DHA and G-13 rarely need custom-printed boxes until volumes justify the minimum print run.
Pitfalls
Where
Price
Brand identity work is quoted after the audit and can run alongside the Business bundle, which then carries the new brand onto your website, Google profile and social pages.
Business bundle
from PKR 25,000per month
A local shop, clinic or service that needs to be findable, not just posted.
These are the questions we get on WhatsApp every week, answered the way we would answer them there.
WhatsApp usYes. An Urdu wordmark lettered properly can look lovely on mithai and Eid boxes. We set it by hand rather than in a default font, so the letters join correctly at small sizes.
Not to start. Check the name is not already used by another bakery in Pakistan, and consider registration once the business grows. We can point you to the right process, but legal advice should come from a lawyer.
Related
Next step
Tell us your business and where you trade. We reply on WhatsApp with the first thing we would change, usually under 2 hours in working hours.
WhatsApp us