Proof approval message
“Please check this proof carefully: names, phone numbers, address, dates and spelling. Once you reply ‘Approved’, we start printing. Changes after approval may need a reprint.”
WhatsApp marketing
We set up WhatsApp Business for the press with a catalogue of standard products, quick replies for file requirements and delivery questions, labels for quote, proof sent, approved and ready, and opt-in broadcasts for the predictable seasons: wedding cards, school diaries, Ramadan packaging and paper price changes.
On the Business bundle package, from PKR 25,000 per month. Ad spend, if you run ads, is separate.
Why it fits
Printing already runs on WhatsApp. Customers send logos, ask rates, approve proofs and ask whether cards are ready, often in one long chat. Low-resolution files, missing details and late approvals cause most of the delays. A structured setup turns that chat into a process with a clear approval step, which also protects you when a misspelt phone number was approved and printed. It suits repeat customers too: shops, schools and offices that need to hear when Eid deadlines are close or paper prices have moved.
The work
Examples
Illustrative starting points, not results. The audit decides the real first move.
Proof approval message
“Please check this proof carefully: names, phone numbers, address, dates and spelling. Once you reply ‘Approved’, we start printing. Changes after approval may need a reprint.”
Broadcast to schools
“School diaries and result cards: please send final files early so your order is ready before the new term. Reply ‘Diary’ if you want last year's design checked and updated.”
Use it as an order desk: a catalogue, quick replies for file requirements, labels for each job stage and a written proof approval. Customers in Rawalpindi and Islamabad already send artwork and questions on WhatsApp, so adding structure cuts mistakes, missed deadlines and arguments about what was actually approved.
Product, size, quantity, paper, finish, deadline and whether a print-ready file exists. For logos and photos, ask for the original file rather than a screenshot. Those questions prevent many reprints and help customers understand why one quote differs from the press next door.
Pitfalls
Price
The Business bundle covers setting up and maintaining WhatsApp Business; if you move to the API, any Meta messaging charges are paid to Meta directly.
Business bundle
from PKR 25,000per month
A local shop, clinic or service that needs to be findable, not just posted.
These are the questions we get on WhatsApp every week, answered the way we would answer them there.
WhatsApp usYes, if they saved your number and agreed to receive updates. Send only useful broadcasts — paper rate changes, seasonal deadlines, new products. Frequent generic offers make customers mute or block the press.
Both work. Images are easy to check on a phone, while PDFs preserve the layout exactly. For complex jobs, send an image for quick checking and keep the PDF as the approved record.
Related
Next step
Tell us your business and where you trade. We reply on WhatsApp with the first thing we would change, usually under 2 hours in working hours.
WhatsApp us