Skip to content
+92 340 1417862
Digital MarketingIslamabad

Answered · Definition

What is llms.txt, and should my website have one?

llms.txt is a proposed plain-text file at a website's root that summarises the site and links to its most useful pages for AI tools. It is not an official standard, and no major AI company has confirmed relying on it. It is cheap to add, so it is reasonable to have, but it will not by itself get you cited.

The longer answer

The idea was proposed in 2024 as a simple way to help language models make sense of a website. Instead of crawling hundreds of pages full of menus, scripts and adverts, a tool could read one short Markdown file at yoursite.com/llms.txt: a title, a one-paragraph summary of who you are, and a list of links to the pages that matter, each with a short note. Some documentation sites and software companies adopted it quickly, and several SEO plugins now generate one automatically.

The honest status is uncertain. It is a community proposal, not something Google, OpenAI or other major providers have committed to reading, and Google staff have said publicly that Google Search does not use it. There is also no reliable way to see whether any assistant fetched yours and acted on it. Anyone selling llms.txt as a route to AI citations is overselling a text file.

We still add one, for three reasons. It costs very little. It forces a useful discipline: writing down, in a few clear lines, exactly what the business does, where, for whom and which pages explain it, which is the same clarity AI search rewards everywhere else. And if any tool does use it, the file is there. The important rule is keeping it accurate. An llms.txt that lists last year's services or a phone number you no longer use is worse than none, so generate it from the same source as the rest of the site where possible, as we do on this website, or review it whenever prices, services or contact details change. Treat it as a small extra on top of the real work, not a substitute for it.

If you would rather we did it

This question usually leads to the Business bundle package. A local shop, clinic or service that needs to be findable, not just posted.

from PKR 25,000

per month

  • Website built and hosted
  • Google Business Profile set up and posted to weekly
  • Social media management on 1-2 platforms
  • Local SEO for Islamabad or Rawalpindi
  • Monthly report on WhatsApp

Checked and updated

Next step

Still not sure what to do about it?

Send us the account and we will tell you what we would change first. Free, in about five minutes, no call attached.

WhatsApp us
WhatsAppFree audit